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    MOKE goes electric

    MOKE is world’s first heritage marque to go fully electric

    MOKE going electric secures the appeal of one of Britain’s best loved marques for many generations to come. MOKE’s marriage of fun, personality and open air thrills will only be enhanced through the performance and silent running of an electric powertrain. We are proud to write a new chapter in one of British automotive folklore’s best love stories.”

    From January 1st 2022, it will no longer be possible to order Internal Combustion Engine (ICE) MOKEs, making the marque the first legacy manufacturer in the world to go fully electric. Customers wishing to acquire the last of these can through MOKE’s official UK distributor, the Hendy Group. 

    THE ELECTRIC MOKE | Summer 2022
    UNSPECIFIED FRANCE – APRIL 24: Brigitte Bardot with her dogs driving a Mini Moke on April 24,1980 in France. (Photo by Michou Simon/Paris Match via Getty Images)

    The introduction of full electric MOKEs reflects consistent customer demand for an evocation of one of the best loved vehicles in the world ready for the pressing global requirement for clean-air powertrains. Indeed, electrification enhances the unique promise of MOKE with significantly increased performance married to the benefits of a silent powertrain for undisturbed open-air motoring. 

    Nothing matches the thrill of traversing the world’s most beautiful beach resorts in an open-top MOKE. This experience is only made more fun through the instant and silent power delivery derived from an EV powertrain. Indeed, the new MOKE sprints to 55km/h in just 4.5 seconds. Maximum power of 33Kw proves plenty for a vehicle that weighs just 800 Kg. Range is fit for 5 round trips between Cap-Ferrat to Monaco (144km). Charging takes 4 hours on the Type 2 EU Standard and top speed is 100km/h. 

    All MOKEs can be ordered in Right or Left Hand Drive. Prices start at £29,150 + VAT. Deliveries will be made in time for the 2022 European Summer. Battery cells, motors and inverters are all sourced from Tier 1 European suppliers and have been bespoke engineered in the United Kingdom. Electrification writes a bold new chapter for one of British automotive’s most loved and storied marques. The MOKE was the brainchild of legendary Mini designer Sir Alec Issignois. He was tasked to create a vehicle robust enough to be parachuted behind enemy lines from an aeroplane. The MOKE proved far more popular with a 1960s glamour-set that included The Beatles, The Beach Boys and Brigette Bardot, in doing so establishing its legend as the ultimate beachouse-to-waterfront shuttle. 

    MOKE International revived the brand in 2017 introducing a number of special editions that have proven highly popular amongst MOKE officianods and an entirely new generation of fun-seekers. All electric MOKEs will be manufactured in the marque’s home, the United Kingdom at a state-of-the-art facility operated by the Fablink Group. The company is headquartered in Northamptonshire, the centre of Britain’s automotive heartland and attracts some of the most talented manufacturing, technical and engineering professionals in the industry. 

    Indeed, all electric MOKEs will be handcrafted by an expert team from a company with experience providing design, manufacturing and engineering services to some of the world’s leading automotive manufacturers including Jaguar Land Rover and Morgan. The company has over 500,000 sq/ft of production space and employs around 700 highly skilled engineers, production operators and technicians across six UK sites. 

    This long-term strategic commitment to UK manufacturing has been made enabled by UK government grant funding from the Niche Vehicle Network, alongside the recent trade deal which allows UK automotive businesses tariff-free access to EU markets, based on defined rules of origin. The company has reaffirmed its commitment to the UK with the creation of a number of key jobs in commercial functions. To deliver on the promise of a next-generation powertrain vehicle, MOKE has gathered a team under the leadership of former Rolls-Royce product lead, CEO Isobel Dando. These highly skilled engineers, designers and technicians are drawn from some of the leading names in automotive engineering and design including: Polestar, Jaguar Land Rover, Rolls-Royce, MINI and BMW. 

    Together they have created a contemporary interpretation of MOKEs classic open-top driving dynamics with full scope for clients to personalise the vehicles to their exact tastes and sensibilities. The engineers have a focus on maintaining the sense of fun and freedom that has endeared the car to so many for more than five decades. 

    The new electric MOKE has been designed from the ground-up with a view to significantly enhancing the driving experience. The use of aluminium panels has significantly reduced the weight of the vehicle for a more agile ride, while the instant torque from the electric motor dramatically enhances acceleration and driveability. The electric MOKE benefits from a number of other updates across the vehicle from improved braking systems to increased occupant and pedestrian safety features. Finally, power-steering, regenerative braking and heated windscreens delivers ease-of-use. All luxuries far beyond Issignonis’ original brief. 

    www.mokeinternational.com

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