The grand opening of Bros Manifatture’s new Headquarters (owner of the jewelry brands Pianegonda, Rosato, Brosway, S’Agapõ, Bros straps, Dhiva packaging) took place on Friday, June 14, in Grottazzolina, in the Marche region, in Italy.
At 6 PM, the ribbon-cutting ceremony was led by President and Founder Lanfranco Beleggia, together with his sons and local authorities.
Institutions, Partners, Press, Workforce, and Friends had the chance to visit the new modern and sustainable structure characterized by elegant, bright, and spacious environments aligned with the company identity.
The 4500 square meters house the offices: from management to administration, from marketing to communication, from product development to domestic and international sales. It is a modern, comfortable, pleasant, and stimulating place. Research, innovation, and creativity shared among various collaborators and departments are the company’s strengths. The concept of the new headquarters features a regular plan characterized by curved lines that create the most distinctive architectural elements, especially the overhanging roof and the internal courtyard.
“I wanted to stay here, where our roots are, because I believe it allows us to maintain our uniqueness. I decided to entrust the project to two young talents (our interior designer Stefano Sagripanti together with engineer Valerio Finucci) because I firmly believe that new talents should be encouraged,” said Lanfranco Beleggia.
Attendees also had the opportunity to admire significant works by internationally renowned artists Daniele Fortuna, Arnaud Nazare-Aga, Marco Lodola, and Richard Orlinski, exhibited for the occasion by the Deodato gallery. The collaboration emphasized the fusion between fashion and art, which have always been closely connected.
The celebrations continued at the Beleggia family’s Wine Resort Officina del Sole with an enchanting gala dinner entertained by special guests including comedian and actor Paolo Ruffini, presenter, imitator, and radio host Francesca Manzini, dancers Anastasia Kuzmina and Andrea Evangelista, DJ, bassist, composer, and record producer Saturnino, and many others.
Stimulated by questions from journalist and musician Francesca De Logu, Beleggia narrated the story of his incredible journey that started in a basement where he made watch straps and eventually led him to enter the jewelry sector that launched him onto the global stage:
“I am a dreamer, not at night but during the day, and I try to realize what I dream because I am a man of action. Today’s event is a realized dream for me and my sons, whom I thank for what they have already done and will do, having the task of leading the company into the future.”
Among his mantras are “Things done well can be done better” and “You never stop learning,” principles that will continue to guide him in future challenges and opportunities.
